King of the Mountain

November 19, 2012

Iceman Cometh 2012

While most people hung up their mountain bikes in preparation for winter, the Subaru-Trek squad descended on Traverse City for one last icy hurrah. It's safe to say they made it a good one!




November 05, 2012

Happy Birthday, Gary!

Looking good, sir!


June 25, 2012

What's in a Name?

People often ask how we name our bicycles. It varies greatly from model to model but one of our favorite stories is how we named the “Skye” mountain bike series. Skye was first introduced in 2009, when it immediately became the best-selling women’s bike in America*. Playful on-trend colors, a value specification package, and of course, the great WSD fit, all contributed to its immediate success. But what’s behind the name? “Skye”, as she is nick-named, is actually the 11 year old niece of WSD Product Manager, Heather Henderson. “We were looking for a catchy name that sounded young, fun, and unique. One day when the group was discussing the target consumer, it just hit me and the group loved it. I was so excited when our legal department approved the name for trademark so I could tell Skyler I was naming a bike after her! The hardest part was waiting ten months to tell her!” Henderson had to wait because new models are kept top secret until ready for market. Even family members of Trek employees are not privy to Trek’s future plans. Check out the latest Skye models at your local Trek dealer and see why this model continues to be so popular! *through the IBD channel





April 17, 2012

See ya at Sea Otter!

The Sea Otter Classic is an annual celebration of mountain biking (okay, there’s road stuff, too), and this year Trek has all kind of rad things going on at Laguna Seca Raceway.  Can’t make it? Then keep an eye on our Facebook page for daily updates, and follow us on Twitter for the inside scoop!

9-5 Thursday-Sunday: Pro bikes, ticket giveaways, swag, and much more

Check out all the hip goings-on in the Trek neighborhood at this year’s event. All day every day, we’ve got swag, posters, and your opportunity to check out the pro’s bikes. Stop by to meet athletes from Subaru-Trek, the C3 Project, and Trek World Racing. You could even win tickets to the Strength in Numbers premiere Friday night!

3pm Friday: Subaru-Trek autograph session

Fresh off the short-track course, Heather Irmiger, JHK, Sam Schultz, Russell Finsterwald, and Emily Batty will be signing posters at the Subaru-Trek tent.

Friday night: Strength in Numbers world premiere

We’re super excited to be part of Anthill Films’ latest feature “Strength in Numbers.” The premiere is going down Friday the 20th in Monterey, and we’ll be giving away tickets to the show every hour on the hours Thursday and Friday from the Trek | Strength in Numbers tent. For more details on the premiere, visit


10am Saturday: C3 Project autograph session

It’s a who’s who of modern freeride and all-mountain skillz at the Trek | Strength in Numbers tent: Crankworx Whistler champ Brandon Semenuk, Crankworx Colorado winner Cam McCaul, Ryan Howard, Brett Rheeder, Ross Schnell, Andrew Shandro and René Wildhaber.


1:30 Saturday: Trek World Racing autograph session

Would you like to meet Downhill World Cup Champion Aaron Gwin? Yes, you would. He’s a fantastic guy. As are teammates and DH pinners, Neko Mullaly and Justin Leov.  You should stop by and get an autograph from the fastest guy in the world.


April 05, 2012

Strength in Numbers - Official Trailer!

Strength in Numbers is a rally call to connect all mountain bikers, regardless of location or language or discipline. The film captures a true way of life, from the world's best pros to those who are just learning to love the sport. Shot over two years in some of mountain biking's most iconic locations, Anthill's signature style combines compelling stories with core action to create a shared experience that unites all riders. Come join us!





Here's the song info:
"Soul of a Man"
Ramblin' Jack Elliot

"Fire in Your Eyes"
Chase & Status

Featuring: Graham Agassiz, Gee Atherton, Adam Billinghurst, Matt Hunter, Cam McCaul, Anthony Messere, Brandon Semenuk, Andrew Shandro, Wade Simmons, Rene Wildhaber and Thomas Vanderham. With appearances from: Rachel Atherton, Steve Smith, Aaron Gwin, Ryan Howard, Tracy Moseley, Tyler McCaul, Steve Peat, Greg Watts and Alex Reveles.

Communities: Aptos California, Whistler BC, Fort William Scotland, Green River Utah, Nepal, Kamloops BC, Verbier Switzerland, Vancouver BC.

Strength in Numbers is produced, written, directed and edited by Anthill Films in co-production with Red Bull Media House. Presented by Shimano and Trek in association with Contour HD, Clif Bar, and PRO Components. Additional support for the film is provided by the Whistler Mountain Bike Park, Kona, Toyota Trucks, Scion, Oakley, Easton, Evoc, Big Mountain Adventures, Verbier St. Bernard and Ride Nepal.

March 12, 2012

Tricked-out Trek Sawyers


Who did we have in mind when we made the Trek Sawyer? We had you in mind. It’s for everybody. With its unique retro-inspired frame design, the Sawyer begs riders to make it their own. It’s plenty trail-capable as it is, but if you’re the type who prefers a bit more forgiving front end, it’s ready to take on a suspension fork to help soak up those bumps. For those who prefer the beauty of simplicity, the split sliding rear dropouts make it easy to lose the derailleurs and gain single speed cool points. Whether it’s getting down and dirty on the trail, carrying the coolest commuter through the city, or just cruising down the to local watering hole, the Sawyer is ready for anything, just add you and your personal touch.

The Sawyer is so much fun that a few of our sponsored athletes have personalized their own. Subaru-Trek rider Jeremy Horgan-Kobelski loves his Sawyer’s versatility: 

“I initially used my Sawyer as a single speed MTB, and even raced it at the 2010 SS World Championships in NZ. It's such a fun versatile bike - I used it at home on many a winter training ride after returning from NZ. I've since equipped it with a center track belt system and have done both MTB rides and fun urban assault days aboard it. I've currently got it set up as the ultimate urban-assault townie, with flat pedals, belt drive and small lights. It's a simple bike, but one of my favorites to ride. “ 


Jhk sawyer


Jhk sawyer2



Our own Renaissance Man of Mountain Biking, Trek C3 rider Ross Schnell, also recently joined the Sawyer owner’s club: 

“This winter I was fortunate enough to score a Trek Sawyer. The idea behind this bike was to serve as a more comfortable cross bike. I don’t do well with road or cross bikes anymore but I do have the need for said bikes occasionally. Often times while trying to get in shape I do big rides from my door that involve pedaling and “self-shuttling” myself to ancillary trail networks around the valley. The Sawyer is the perfect bike for these hybrid rides. 

 The Sawyer is so comfortable to ride. The classic mantra “steel is real” is absolutely true and make this bike a joy to ride. In addition to the classical beauty of this swoopy and flexuous beach cruiser-like frame, the Sawyer has proper geometry! Suspension corrected at a very reasonable 69 degrees (w/ stock rigid fork), this frame is ready to hit any trail. Its uniquely individualized look makes it as equally successful on a 4hr ride as it is hitting the pub afterward.  

Mine is probably the most expensive Sawyer in the world. A good mix of SRAM XO and XX components, I’ve also added a 100mm Reba thru-axle fork and some nice wide bars for control. Just to ensure I reach maximum nerd-age I’ve added an SRM Power Meter to provide me with extra motivation whilst telling me how weak my leg muscles are. I’m hoping this machine will jump start the fitness and get me back into prime-time conditioning for the race schedule this summer."




Jeremy and Ross have some tricked out Sawyers, but we know those aren't the only two out there. Let's hear about what you've done to make your Sawyer all you. Don't have one yet? Let's hear what you're planning to do after you head to your nearest Trek dealer to get yours!



March 06, 2012

Strength in Numbers - Nepal


Our friends over at Antill Films have been cranking on their current project, Strength in Numbers. With only a few weeks until the world premiere at Sea Otter, you should be getting all giddy about it too. This latest trailer takes us to a destination not usually at the top of a mountain biker's list of places to explore, but after reading this tale and watching this video, it's climbing closer to the top of our list:


Riding in Nepal on a trail at four thousand meters (13,000 ft) elevation and looking over at a mountain that is eight thousand meters (26,000 ft) tall is a surreal experience.  The fact that the trail below your bike has never seen tires on it makes it even more surreal.

Anthill Films traveled to Nepal in the fall of 2011 to shoot a segment for Strength in Numbers – premiering April 2012. We went to Nepal with Rene Widhaber and Andrew Shandro to tell the story of Nepal’s young and growing mountain bike culture.

Most people have heard of Nepal.  It is well known as the home to many of the tallest mountains in the world and its bustling capital city Kathmandu.  Many have heard tales brought home from trekkers suggesting supposedly abundant forests of wild marijuana found growing all over the Nepalese hillsides.  Unless you have been to this isolated nation, it is hard to separate fact from fiction. A trip to Nepal is an adventure of constant discovery – from the vast spread in climate from region to region, to the rules of the road when driving.   As Mads Mathiasen a Danish expatriate who has lived in Nepal for 17 years and operates Kathmandu-based Unique Trails says, “Very few people realize how big a contrast there is in Nepal.  From seventy meters above sea level, the lowest place in Nepal to 8850 meters the top of the world in Everest.  You have every climate zone imaginable from sub-tropical to fully arctic.  They think the Himalayas and they think cold.”

There is a lot of trail to be explored in Nepal.  It is a country with few roads and where walking is the primary form of transportation for the majority of the population.  Trails connect the people.  From the urban jungle of Kathmandu on up to the remote villages surrounding the peaks of the Himalaya.   Kathmandu.  Hetauda.  Pokhara.  Jomsom.  Kagbeni.  The Upper Mustang.  These are places to experience.  They will be forever locked in your mind, easily revisited in an instant with the slight stimulus of a photo or story from a fellow traveler.

Like the trails we experienced in Nepal, Strength In Numbers is about the threads that tie different communities of mountain bikers together.  The bike is a tool of connections.  Tire to ground.  Foot to pedal.  Hand to handlebar.  Effort put out, in turn rewarded with full body happiness. Go to Nepal, meet the people and find singletrack that has never seen a mountain bike.  It is the place to do it.



Anthill Films <>


Look forward to a feature story on Nepal coming in the May issue of Bike magazine. 


Our trip was made possible by Ride Nepal <>, with assistance from Big Mountain Adventures <>.



Strength in Numbers is produced, written, directed and edited by Anthill Films in co-production with Red Bull Media House. Presented by Shimano and Trek in association with Contour HD, Clif Bar, and PRO Components. Additional support for the film is provided by the Whistler Mountain Bike Park, Kona, Toyota Trucks, Scion, Oakley, Easton, Evoc, Big Mountain Adventures, Verbier St. Bernard and Ride Nepal.

February 16, 2012

Strength in Numbers: Behind the Scenes - Green River


With only 58 days left until the world premier of Strength in Numbers, we're getting stoked to see our high-flying, trail-ripping, Trek-raging athletes on the big screen. This is more than just another mountain bike movie. It's an interactive exploration of the dirt that binds us all.

If you're not already psyched, then get after it with this fresh new trailer from Utah, featuring Trek C3 Team newcomer Ryan "R-Dog" Howard:

Strength in Numbers - Utah Teaser on




Strength in Numbers is presented by the Red Bull Media House, Shimano and Trek, in association with Contour HD, Clif Bar, Pinkbike and PRO Components. Additional support for the film is provided by the Whistler Mountain Bike Park, Kona, Toyota Trucks, Scion, Oakley, Easton, Evoc, Big Mountain Adventures, Verbier St. Bernard and Ride Nepal.

Anthill Films is an award-winning action sport production company based in Squamish, B.C. Anthill is owned and operated collectively by Colin Jones, Darcy Wittenburg, Darren McCullough, Ian Dunn and Jonathan Schramm.






January 31, 2012

Redemption on a Trek Remedy as told by WestyLivin


Just who is this "WestyLivin" character, anyway? Keith Lay had the courage to make his dreams turn into reality six years ago when he and his family migrated from Kansas City to Grand Junction, CO where he renewed his love for the sport of mountain biking. Was leaving a career as a Traffic Safety Research Engineer to head out west and discover new places a good move? Check out Keith's blog and decide for yourself. In the meantime, we can all relate to stories of redemption like this one:


What drives us to try new things? Personally, I think I just want to have some progress in life to feel like I’m moving forward. I feel lucky to have progressed more on the bike in the last couple of years than any time before; and especially lucky that this progression has come while in my early forties. Progress doesn’t come without a price, though. In mountain biking, the price usually isn’t huge, but the sprains, bruises, and occasional broken bones do tend to add up.

Horse Thief Bench entrance is one of those sections of trail that seems to be a measuring stick; either you’re a rider than can roll it or you’re not. The entrance was created by blasting off a section of the rim to create an access for legitimate ranchers to reach the grasslands on the Bench. Years of erosion has left the entrance a jumbled, ledgey, rock field path that doesn’t quite resemble a trail.

The Horse Thief Bench trail is probably the most popular trail in the Fruita area. The Bench entrance is required travel both down and up to reach the trail so you don’t have to go out of your way to get familiar with it. During the peak season there is usually quite an “audience” assembled. It’s not impossibly hard and only for the Ross Schnell’s of the world, but it’s definitely not for the average rider, either. Each individual move isn’t extremely intimidating, but there is something about the combination of it all that makes it much greater than its parts.

My first try didn’t go that well:


I think my biggest mistake was that I rode past the line I wanted to be on then tried to get back to it. I managed to avoid any major injury, but it did aggravate an existing rib injury and gave me a blow to the shin to let me know I had a price to pay for my mistake. For over two years I put it out of my head, which wasn’t that easy having to often walk up and down it and occasionally watching a few of the better riders in town (my riding buddies) ride down it. I told myself I needed to get better. I wanted to wait until it looked easy; then, and only then, would I give it another go. Well, the two plus years went by and I was figuring out it was never was never going to look easy. Then one day this past week, one of those friends posted a video of him riding down it slower than normal, making it seem more doable to me. It all seemed to come rushing over me. It kept me up that night; I dreamt about it. It was all I could think about the next morning at work, so on my lunch hour, I grabbed my camera and my Remedy and I went for it:



YES! Progress!

Overcoming a past failure feels twice as nice (and is three times as hard to do).

January 16, 2012

Bikes and Bows as told by Ray Petro, founder of Ray's MTB Park

What is Ray's MTB Park? Ray's is a fun, no attitude, indoor bicycle park built by guys who love to ride as much as you do. Mountain bike riders of all ages and skill levels are welcome. There's something for every rider, from big-air dirt jumpers to beginner cross country riders and everyone in between. Don't let winter keep you off your bike. Gather up a crew and head to either Ray's Milwaukee or Ray's Cleveland!

On to the story:

I was busy helping to assemble our annual bike shop mailer at the park the other day. While I was stuffing envelopes, thanking god for e-mail, and just thinking about whatever, I had a flash back to what I guess would be my first " love of bikes" memory:

It was about 1976. Panasonic road bikes were all the rage on my street. I remember them being so cool looking. I was riding around on the normal block foam seat Huffy that everyone had; bikes that were meant to mimic an off-road motorcycle, number plate and all. I asked my parents about getting one of these new road bikes. Well, times were tight, so I got a "Sorry, but we can't afford that." We lived and died by the family budget, but I had a birthday coming. I convinced my parents to put my $50 in birthday money towards a new bike. Off we went to the local bike shop in Niles, Ohio. I still remember the smell of the store. It smelled the same as all bike shops do, even today: like tires. I still love that smell. It's nice knowing that if I ever want to feel like a kid again, I can just walk into any bike shop and take a deep breath. Amazing how the brain works!

Anyway, I don't remember exactly how I chose this bike, but I do remember the overwhelming feeling of love I had for a Kabuki 10-speed with 24" wheels. It was pearly white and it was love at first sight! I also learned my first lesson about money. My budget was short by about $100. I'll never forget that feeling, either. At 10 years old, $100 may as well have been $1,000,000. So, I did the normal begging. No luck. Although, I do believe that if my parents would have had the money, the begging would have worked. My dad and I went home and asked my mom. I'm sure she felt bad that they couldn't spend the money and still maintain the family budget and not spoil me. I'm sure they were trying to teach me a lesson in money. I'm sure I was frustrated, but when I am frustrated, that's usually when I find the answer.

The answer came a few days later. My mom worked at a candy store part time while my sister and I were in school. They used to make these goodie bags that they would sell at the checkout. They had chocolates, hard candies, and other stuff in a clear cellophane bag with a bow made of ribbon fastened where they close the bag. The shop girls didn't like having to make the bows as they assembled the bags. When the store was slow, they would make extra bows on this wooden jig thing, so they always had a supply handy. While my mom was telling the other girls about my bicycle woes, the owner asked, "Would he like to make some bows? The holidays are coming up and we'll need a lot of them." Mom came home and asked me if I wanted to make some money to put towards the bike. I thought my prayers were answered! I agreed to do it for a penny per bow. I wish I would have spent more time figuring out the math on how long it would take me to make $100 at a penny a bow! Well, I was 10, no math whiz, and totally driven by passion. I wanted that bike. It took me all winter, but I made the 10,000 bows it took to make the $100 I needed.

I learned so many lessons from this experience. Probably the best one was how to make a commitment and see it through. I remember thinking, "What have I agreed to? I hate bows! This is crazy! I'll never get there ... but that bike ... I love that bike ... ok ... I'll keep making bows until the end of Gillian's Island." I did finish, and we had garbage bags full of bows all over my room. What a sense of accomplishment! I really think it helps me to this day. I absolutely need to have a visual record of what I have accomplished for the day. I guess that's why I love the indoor park. It's an endless visual project.

So, anyway, back to the bike. Spring came, and I got the bike. Man, what a sense of freedom! I was riding all over the place! I quickly learned not to tell my parents how far I was venturing out. In hindsight, it was only 3 or 4 miles from home, but man, it felt like the other side of the earth at 10 years old. On one of my ventures, I rode by a school that was having a craft fair thing for kids. I stopped to check it out. I walked around, very proud of my new bike beside me. I saw a sign for a men's room and thought to myself, "Man, I gotta pee." I ran in to pee, ran back out, and she was gone! Someone had stolen my new bike! As I write this, my stomach still sinks. I'm not a material guy, but there is something special about bikes.

Little did I know then about the winding and rolling trail my life would take. At the same time, around 1976, there was a guy named Dick Burke working in a barn in Wisconsin with his own love of bikes. It so cool how our paths have crossed 35 years later, bows and all.

Me then:



Me now: